{"id":783,"date":"2024-12-10T11:51:23","date_gmt":"2024-12-10T11:51:23","guid":{"rendered":"https:\/\/blacksquare-economics.com\/?page_id=783"},"modified":"2024-12-24T10:58:10","modified_gmt":"2024-12-24T10:58:10","slug":"bsqe-behavioral-economics-kann-verbraucherinnen-helfen-mehr-fuer-den-klimaschutz-zu-tun","status":"publish","type":"page","link":"https:\/\/blacksquare-economics.com\/de\/arbeiten\/bsqe-behavioral-economics-kann-verbraucherinnen-helfen-mehr-fuer-den-klimaschutz-zu-tun\/","title":{"rendered":"BSQE – Behavioral Economics kann Verbraucher*innen helfen mehr f\u00fcr den Klimaschutz zu tun"},"content":{"rendered":"

[vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column css_animation=“none“ el_class=“imgtop img-top-work-3″][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column css_animation=“fadeInUp“][vc_row_inner row_type=“row“ type=“grid“ text_align=“left“ css_animation=““][vc_column_inner el_class=“intro-us neg-headline-us“][vc_column_text css=““]UNSERE ARBEITEN[\/vc_column_text][vc_column_text css=““]<\/p>\n

BSQE – Behavioral Economics und Klimaschutz<\/h1>\n

[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““ el_class=“space-row“][vc_column css_animation=“none“][vc_row_inner row_type=“row“ type=“grid“ text_align=“left“ css_animation=“element_from_fade“][vc_column_inner width=“9\/12″][vc_column_text css=““ el_class=“title-ref“]STRATEGY BRIEF[\/vc_column_text][vc_column_text css=“.vc_custom_1734446777643{padding-bottom: 30px !important;}“]<\/p>\n

Behavioral Economics kann Verbraucher*innen helfen mehr f\u00fcr den Klimaschutz zu tun<\/h2>\n

2024<\/strong><\/p>\n

Deutschland steht vor der Herausforderung, den durchschnittlichen CO\u2082e-Aussto\u00df von 10,3 Tonnen pro Kopf drastisch zu senken, um klimavertr\u00e4gliche Werte zu erreichen. Trotz einer hohen Sensibilisierung f\u00fcr Klimathemen (57 % der Bev\u00f6lkerung) zeigt das Konsumverhalten oft eine Diskrepanz zwischen Absicht und Handlung (\u201eAttitude-Behaviour-Gap\u201c). Mit sieben Ma\u00dfnahmen k\u00f6nnten Haushalte prinzipiell ihren CO\u2082e-Fu\u00dfabdruck halbieren.<\/p>\n

Klassische politische Instrumente um das nachhaltige Verhalten zu f\u00f6rdern sind Regulierung, \u00f6konomische Anreize und Informationen. Erg\u00e4nzend k\u00f6nnen Nudges helfen, die Wahl nachhaltiger Alternativen zu f\u00f6rdern und die L\u00fccke zwischen Einstellung und Verhalten zu schlie\u00dfen. Die wissenschaftliche Grundlage dazu liefert Behavioral Economics. Sie kann helfen, Motivationen und Verhalten besser zu verstehen und effektive Nudges zu entwickeln damit Haushalte mehr f\u00fcr den Klimaschutz tun.[\/vc_column_text]Download<\/a>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““ el_class=“space-row“][vc_column css_animation=“none“ el_class=“imgfooter“][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“][vc_column css_animation=“none“][vc_row_inner row_type=“row“ type=“grid“ text_align=“left“ css_animation=““][vc_column_inner el_class=“footertxt neg-line-footer“ width=“1\/2″][vc_column_text css=“.vc_custom_1734440849037{margin-bottom: 30px !important;}“]<\/p>\n

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Wenn Sie Fragen zu unseren Dienstleistungen oder Arbeiten haben, freuen wir uns, von Ihnen zu h\u00f6ren. [\/vc_column_text]Kontakt<\/a>[\/vc_column_inner][vc_column_inner width=“1\/2″][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column css_animation=“none“ el_class=“imgtop img-top-work-3″][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column css_animation=“fadeInUp“][vc_row_inner row_type=“row“ type=“grid“ text_align=“left“ css_animation=““][vc_column_inner el_class=“intro-us neg-headline-us“][vc_column_text css=““]UNSERE ARBEITEN[\/vc_column_text][vc_column_text css=““] BSQE – Behavioral Economics und Klimaschutz [\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““…<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":781,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"full_width.php","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-783","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/blacksquare-economics.com\/de\/wp-json\/wp\/v2\/pages\/783","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blacksquare-economics.com\/de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/blacksquare-economics.com\/de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/blacksquare-economics.com\/de\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blacksquare-economics.com\/de\/wp-json\/wp\/v2\/comments?post=783"}],"version-history":[{"count":8,"href":"https:\/\/blacksquare-economics.com\/de\/wp-json\/wp\/v2\/pages\/783\/revisions"}],"predecessor-version":[{"id":980,"href":"https:\/\/blacksquare-economics.com\/de\/wp-json\/wp\/v2\/pages\/783\/revisions\/980"}],"up":[{"embeddable":true,"href":"https:\/\/blacksquare-economics.com\/de\/wp-json\/wp\/v2\/pages\/781"}],"wp:attachment":[{"href":"https:\/\/blacksquare-economics.com\/de\/wp-json\/wp\/v2\/media?parent=783"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}